Design competition: create our new mascot!

Nordic Ways is inviting everyone in the world to help us create a mascot design for the Colourful Yunnan Granfondo Cycling Festival 2023. The designers of the short-listed mascots will receive a cash award. 

This year’s event will mark the 10-year-anniversary and because of that we will have several special celebrations. In this context, we wish to hear from you, cyclists and fans, to find out how you see Granfondo Yunnan and how that vision translates into a mascot design. 

The specifics for the mascot design competition are written down below. Important is that the deadline for submissions is 16:00 Beijing Time on 3 July 2023. The 3 shortlisted designs will receive a cash prize. 

1) DEADLINE for submissions

 Frtom May 26, 2023 until 16:00 pm Beijing Time on 3 July 2023 (email reception time)

2) Submission requirements and methods 

 Requirements for the submitted mascot designs

  1. The mascot design should reflect the theme of the Colourful Yunnan Granfondo Cycling Festival, reflect the characteristics of sports, the province of Yunnan, as well as showing a clear link with Chinese culture.

  2. The mascot should be a lively and cute cartoon image, with distinct character, showing bright colour(s), and appear cordial and friendly, in order to properly reflect the image of the Colourful Yunnan Granfondo Cycling Festival.

  3. The mascot should be suitable for use in various applications, from licensed merchandise products to 2D and 3D animations, as well as be possible to integrate in the Colourful Yunnan International Granfondo Cycling Festival landscape.

  4. The name of the mascot should include the Chinese name and the English name. The name is indicated in the appropriate place in the design document. The name should be easy to pronounce, remember, and have no ambiguity.

  5. Mascot design submissions can be represented by a single artwork, or composed of multiple artworks with different gestures and colours.

  6. The submitted work should be in jpg format, with a size of A3 paper, and a resolution greater than 300dpi. If the work is successfully selected, the applicant needs to provide a High-Res format as an ai. file.

  7. The mascot design should be submitted with a description, mainly explaining the idea behind it, concept and meaning of the mascot name of the mascot image. It is required to submit all in one sending.

  8. Any information related to designers should not appear in the mascot design manuscript.

The method of submission

  1. Mascots ought to be submitted only by email. The subject of the email is unified as: Granfondo Yunnan Mascot Call for Works/Designer's Name/Contact Number.

  2. Applicants are required to keep the originals in a safe place.

  3. Mascot submission email address:

    qibei.chen@nordicways.com

  4. Telephone Hotline: 0871- 65726804

  5. Deadline: July 3, 2023, 16:00 Beijing time.

  6. After the above time, regardless of the reason, you will not be eligible to apply.

Note: Upon receipt of the design application, it is deemed that the applicants have fully known and fully accepted the rules of this competition. If the applicant does not meet the requirements of these rules, the applicant may make corrections before the deadline. 

3) Shortlisted rewards

In this applications activity, there will be 3 finalist prizes for mascot design proposals, and each work will be awarded RMB 1,000 (after tax). Finally, the winning work will be adopted, and the reward will be RMB 3,000 (after tax, and no more shortlisted bonuses will be issued).

4) Selection time

All submissions received within the deadline will be evaluated by experts from 14:00 to 17:00 on July 10, 2023.

The selection results will be officially announced after the conclusion of the selection on July 10, 2023.

5) copyright and legal matters

(1) All entries received will not be returned, and applicants should keep their own drafts.

(2) The organizing committee shall not be held responsible for any loss or damage to the submitted work caused by other non-event reasons.

(3) The copyright of the works applied for is protected by Chinese law. The copyright of the finalist award belongs to the creator. The creator of the final adopted work shall sign a copyright transfer agreement with the event organizer to transfer all rights of the work to the event organizer, and the collection bonus of the final adopted work shall be the transfer fee, and the copyright transfer agreement shall not pay the transfer fee separately.

(4) The Organizing Committee of the Colourful Yunnan Granfondo Cycling Festival reserves the right of final interpretation of all documents of this solicitation activity, including these Rules. Any unspecified matters related to this solicitation activity shall be further formulated or explained by the Organizing Committee of the Colourful Yunnan Granfondo Cycling Festival.

(5) This solicitation activity shall be governed by the laws of the People's Republic of China.

Rex Lin